Somebody at Hyundai News needs to brush up on their math. If 64% come from Gen Y and Z, then Gen X, Y, and Z combined should be more than 64%, not just "more than half." Still, it is a significant chunk. I guess as an aging Baby Boomer, I'm in the minority!
Hyundai Venue appealing to young buyers
Hyundai shared some information about sales for the Venue and according to the numbers it's very popular among young buyers and female buyers.
FOUNTAIN VALLEY, Calif., June 4, 2020 – Hyundai’s new compact SUV Venue appeals to multiple generations while also attracting female buyers. Based on a first quarter internal buyer study, more than half of Venue customers are among Gen Z, Y and X, with 64 percent being Gen Y and Z combined. Venue is also popular with female buyers. The Venue enjoys the highest percentage of these much sought after consumers—63 percent, making it a real stand-out among Hyundai’s lineup.
FOUNTAIN VALLEY, Calif., June 4, 2020 – Hyundai’s new compact SUV Venue appeals to multiple generations while also attracting female buyers. Based on a first quarter internal buyer study, more than half of Venue customers are among Gen Z, Y and X, with 64 percent being Gen Y and Z combined. Venue is also popular with female buyers. The Venue enjoys the highest percentage of these much sought after consumers—63 percent, making it a real stand-out among Hyundai’s lineup.
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