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Sales of the Venue are on the rise with four straight months of growing sales and an increase of 45% this year. Sales are up 52% compared to last year.

  • One of Hyundai’s Highest Sales Growth Vehicles
  • Recently Awarded ‘Best Value’ vehicle by Cars.com; ‘Best Subcompact’ SUV by CNET’s Road Show
  • Appeals to Multicultural and Multigenerational Shoppers
  • Embodies Spunky Designed, ‘Right-Sized’ SUV; Connectivity Conveniences and Abundant Standard Safety
FOUNTAIN VALLEY, Calif., March 8, 2021 – Hyundai’s subcompact SUV Venue, has reached an impressive first year milestone with four straight months of growing sales and an increase of 45 percent so far this year. As strong retail demand for Hyundai’s expanded SUV lineup continues to be prevalent in 2021 with an overall increase of eight percent in February, Venue showed an impressive 52 percent sales increase versus one year ago. Venue is packed with standard safety and technology conveniences not typically found in vehicles of similar class. As a result, Venue has been awarded by numerous leading media outlets.

The ‘right-sized,’ and FUNctional Venue subcompact SUV primarily attracts females and multiple generations. Sixty-six percent of purchasers are women and over forty percent include Millennials and Gen X according to internal data. Venue buyers include eleven percent African American and sixteen percent Hispanic. The multigenerational and multicultural interest for the Venue has attracted new buyers to the Hyundai family.

“As consumers faced personal transportation needs due to the pandemic, reliability and technology-rich vehicles drove appeal,” said Olabisi Boyle, vice president, Product Planning and Mobility Strategy, Hyundai Motor North America. “The Venue is feature packed, fuel-efficient and backed by the industry’s best warranty.”

The Venue has a variety of standard tech and safety technologies including Forward Collision-Avoidance Assist with Pedestrian Detection, Lane Keeping Assist and Driver Attention Warning. Venue is fuel efficient with an EPA-estimated 33 miles per gallon on the highway. All Venue trims are backed by America’s Best Warranty, including 10-Year / 100,000-Mile Powertrain Limited Warranty, 5-Year / 60,000-Mile New Vehicle Limited Warranty and Complimentary Maintenance for 3 years or 36,000 miles (whichever comes first).

Since its inception, the Venue has received the following award accolades:
2020 Best Interior by Wards Auto
2020 Top Safety Pick by IIHS (when equipped with LED Headlights)
2020 5-Year to Own Award by Kelley Blue Book (KBB)
2021 IIHS Top Safety Pick (with specific headlights)
2021 Best Value vehicle by Cars.com
2021 Best Subcompact SUV by CNET/Road Show.
2021 Automotive Best Buy by Consumer Guide
 

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Sales may be up, but they can't be too high. At least not in Chicago. In the sixteen months I've owned my Venue, I've seen exactly FIVE others on the streets. Compare that to the dozen or so Kia Souls that I see every day!
 

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Sales may be up, but they can't be too high. At least not in Chicago. In the sixteen months I've owned my Venue, I've seen exactly FIVE others on the streets. Compare that to the dozen or so Kia Souls that I see every day!
Sales of the Venue are on the rise with four straight months of growing sales and an increase of 45% this year. Sales are up 52% compared to last year.

  • One of Hyundai’s Highest Sales Growth Vehicles
  • Recently Awarded ‘Best Value’ vehicle by Cars.com; ‘Best Subcompact’ SUV by CNET’s Road Show
  • Appeals to Multicultural and Multigenerational Shoppers
  • Embodies Spunky Designed, ‘Right-Sized’ SUV; Connectivity Conveniences and Abundant Standard Safety
FOUNTAIN VALLEY, Calif., March 8, 2021 – Hyundai’s subcompact SUV Venue, has reached an impressive first year milestone with four straight months of growing sales and an increase of 45 percent so far this year. As strong retail demand for Hyundai’s expanded SUV lineup continues to be prevalent in 2021 with an overall increase of eight percent in February, Venue showed an impressive 52 percent sales increase versus one year ago. Venue is packed with standard safety and technology conveniences not typically found in vehicles of similar class. As a result, Venue has been awarded by numerous leading media outlets.

The ‘right-sized,’ and FUNctional Venue subcompact SUV primarily attracts females and multiple generations. Sixty-six percent of purchasers are women and over forty percent include Millennials and Gen X according to internal data. Venue buyers include eleven percent African American and sixteen percent Hispanic. The multigenerational and multicultural interest for the Venue has attracted new buyers to the Hyundai family.

“As consumers faced personal transportation needs due to the pandemic, reliability and technology-rich vehicles drove appeal,” said Olabisi Boyle, vice president, Product Planning and Mobility Strategy, Hyundai Motor North America. “The Venue is feature packed, fuel-efficient and backed by the industry’s best warranty.”

The Venue has a variety of standard tech and safety technologies including Forward Collision-Avoidance Assist with Pedestrian Detection, Lane Keeping Assist and Driver Attention Warning. Venue is fuel efficient with an EPA-estimated 33 miles per gallon on the highway. All Venue trims are backed by America’s Best Warranty, including 10-Year / 100,000-Mile Powertrain Limited Warranty, 5-Year / 60,000-Mile New Vehicle Limited Warranty and Complimentary Maintenance for 3 years or 36,000 miles (whichever comes first).

Since its inception, the Venue has received the following award accolades:
2020 Best Interior by Wards Auto
2020 Top Safety Pick by IIHS (when equipped with LED Headlights)
2020 5-Year to Own Award by Kelley Blue Book (KBB)
2021 IIHS Top Safety Pick (with specific headlights)
2021 Best Value vehicle by Cars.com
2021 Best Subcompact SUV by CNET/Road Show.
2021 Automotive Best Buy by Consumer Guide
Sales may be up, but they can't be too high. At least not in Chicago. In the sixteen months I've owned my Venue, I've seen exactly FIVE others on the streets. Compare that to the dozen or so Kia Souls that I see every day!

I agree with Jake. I live in downtown Boston and in my year of ownership I have seen one other Venue... and that sighting was 11 months ago. I'm surprised, as this vehicle a perfect match for city dwellers, always on the hunt for parking. I'm going to chalk it up to the year of the virus and a minimal marketing push by Hyundai. The Venue sold 19,125 vehicles in 2020. Honda is no longer selling the Fit in America, so maybe the Venue can grab it's market share. I hope so, I'm a fan.
 

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Thanks, jenzo, for that verification. When I bought my Venue, it was a choice between that and the Soul. But since Souls were a dime a dozen, I thought I'd go for something a little newer and a little less ubiquitous. But I certainly expected to see a lot more of them that I do. And you are correct, they are perfect for living in a dense city.
 

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Thanks, jenzo, for that verification. When I bought my Venue, it was a choice between that and the Soul. But since Souls were a dime a dozen, I thought I'd go for something a little newer and a little less ubiquitous. But I certainly expected to see a lot more of them that I do. And you are correct, they are perfect for living in a dense city.
I also considered the Hyundai Kona, as it offers a lot more bells and whistles. However it is 5 inches longer and a tad wider than the Venue and in the end I went with the smaller vehicle and have not regretted it. Hyundai releases it's sales figures monthly and I've been following them out of curiosity. I'm hoping Venue finds it's market and we start seeing more of them out in the wild.

 

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I considered the Kona too, but like you said it is a little longer, and also it was not available with a manual transmission. (Neither is the Venue, anymore)
 
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